Sabtu, 22 September 2018

ARROUND

ARROUND

Decentralized Advertising Solution in Augmented Reality

ARROUND. Advertising Solution for Augmented Reality Based on Blockchain. ARROUND allows shops to create targeted Augmented Reality advertisements for customers called rounds, which appear in-store near the point of sale. The ads are visible via the ARROUND camera and are personalized for each user. For example, if the advertiser is a pharmacy, a young mother will see an ad for diapers, while a middle-aged man might see vitamins

Introducing ARROUND

Augmented reality is about to radically change how we see the world around us and ARROUND is leading the race into this brave new world with the help of blockchain.
We are providing the world with a captivating new digital environment to explore, where millions will be able to create and share their own AR experiences. Advertisers will have a brand new way to engage consumers through the use of creative campaigns in augmented reality, and high-street retail outlets can harness the power of big data and targeted campaigns for the first time in history.
ARROUND already has the support of a large number of global partners who will help propel our solution to the mass market, and provide us with the opportunity to fully commercialize our unique offering.

Reasons to Buy ARR

  • Established partnerships with global brands
  • Token plays vital role in fueling business model
  • AR market growing at breakneck speed (65% CAR)
  • MVP available on iOS & Android
  • Innovative and comprehensive product
  • Experienced team with excellent track record
The ARR is used for all revenue transactions across the network, including all advertising payments, revenue from the social network, the AR Store and from the global 3D AR map.

ARROUND Platform

Each element of the ARROUND platform combines to form an ecosystem capable of supporting an advanced consumer and retail application

How ARROUND Uses Blockchain

Blockchain ties all elements of the project together. Advertising inventory and campaigns are registered in the blockchain and paid for by ARR. A bounty in ARR is paid to map builders and all transactions across the social network are conducted in the ARR token. In addition to revenue from advertising, we envision significant value in leasing the AR Map to 3rd party applications and connecting them to our advertising network. All intellectual property and privacy rights are guaranteed via smart contracts.

Token Sale

Token Sale Starts/ SEP 15, 2018/ 9:00 AM, New York, EST
Token Sale Ends/ NOV 15, 2018/ 11:59 PM, New York, EST
Soft Cap/ US $5 000 000
Hard Cap/ US $30 000 000
3,000,000,000 ARR tokens will be issued. All tokens that go unsold will be burned
The price of one ARR token is US $0.035
An extra 5% bonus will be provided for buying more than US $10,000
The ARROUND platform will use the ARR token released after the ICO
ARRs are used for all transactions within the platform, including the purchasing of advertising space and all payments between the platform’s users and AR developers

Token Distribution After ICO

48.3% Token Sale (Pre-sale and Token Sale)
22% Fund for community development and liquidity (CDF — includes advisors, partners etc.)
10% Support Fund for the holders of the Master nodes (NDF)
10% Team
8.2% Bonus tokens for Pre-sale and Token Sale
1.5% Bounty

Roadmap

2016

Initial idea to create a communication platform based on augmented reality
Optimization of the project’s business concept
Presentation of idea and feedback

2017

Technical specification of the project
First major partner, 36.6 which runs the biggest pharmacy network in Russia
Investment into the development of MVP

2018

Release mobile app for iOS and Android
Launch first campaigns with partners, 36.6 and the Atrium shopping mall
Release of the alpha version, seed the platform with content and open the doors to targeted users

2019

Port ARROUND to ODG Augmented Reality Glasses and Microsoft HoloLens
Launch advertising campaigns with large pharmacy chains across Europe
Engage advertising agencies on the platform
Develop self-service module for ad agencies to build their own AR content

2020

The first auction in the secondary market for the sale of advertising space inside the platform
Launch of SDK, attracting third-party developers to the platform
Expansion to new markets: China, Japan, Korea, Europe
Launch of a pilot project with a partner in the US

Advisors

Vladimir Nikitin/ Strategic ICO Advisor
Temur Shakaya/ Strategic Partnership Advisor
Igor Karavaev/ Advisor, Investor Relations
Alexander Shulgin/ PR and Community Advisor
Nathan Christian/ ICO Advisor

Team

Neil Bryant/ CEO
Arkady Yasashny/ CFO
Dmitry Orekhov/ CMO
Artem Haritonov/ CTO
Alexandr Sokolov/ CSA
Eugene Dobrovolsky/ CBDO
Kate Bublik/ Digital marketing expert
Andrey Molchanov/ CSPO
Fedor Gladovsky/ Sr. Web Developer
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My best regards
Good luck and good luck thank you
ETH Address: 0x29AF24D027E5A0A74427A2A4D5dDFe09803D5F93
#arround, #AR  #augmentedreality

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