Senin, 28 Mei 2018

EIPLATFORM

EIPLATFORM

EIP IS DEVELOPING A PLATFORM TO ENABLE DIRECT INTERACTION BETWEEN BRANDS AND PEOPLE IN THE ESPORTS SECTOR.

ABOUT EIPLATFORM

Brands and Companies do not understand the audience of and the market itself. Efficiency of investments in the Esports market is decreasing. Small teams, beginning streamers and tournaments of local importance do not get access to the budgets of large companies. Main part of the marketing budget of Brands is taken by various intermediaries and agencies. A wide part of the audience doesn’t participate in the development of Esports directly. MODERN MARKETING CAMPAIGNS ARE RECOGNIZED AS INEFFECTIVE, EXPENSIVE AND MORALLY OBSOLETE Brands spend up to 17% of sales revenue on marketing. This expense item of Brands is going through agencies and continues steadily growing. One of the goals of EIP is to replace agencies with more personalized and efficient direct marketing, facilitating effective direct interaction between Brands and the audience. Creating of a single EIP platform equipped with artificial intelligence, with using its own calculation tools will allow the following:
● Provide new opportunities for sponsors and partners who will get a vision of the effectiveness of their investments as never before.
● Users (audience) will be able to receive exclusive goods and services from funded companies (exclusive tickets for a tournament from tournament platforms, merchandise from teams and additional opportunities on media platforms), and from sponsors and partners – additional preferential terms for their goods and services.
● Entering the market of a large number of non-endemic partners, who will be able to take advantage of an additional tool for gaining an audience.

PRIVILEGE

1. Get access to Esports budgets
2. Direct link to sponsors, brands, gamers and fans
3. Monetize the audience and earn

DIRECT-TO-BRANDS-AUDIENCE

a. Excludes intermediaries between the audience and the Brands
b. Provides smart contracts for convenience in conducting the operations
c. Allow using the EMP token for rewards in loyalty programs and to pay for various contracts
d. Artificial intelligence system identifies and classifies the personal behavior of participants in the Esports market, analyzes the complex interaction of these behaviors, and on the basis of requirements and tasks issues a solution for each concerned partner
e. Optimizes sponsorship expenses by increasing efficiency and increasing profitability for each partner

PROBLEM

1. Brands and Companies don’t understand the audience of Esports and the market itselfs
2. Efficiency of investments in the Esports market is decreasing
3. Small teams, beginning streamers and tournaments of local importance don’t get access to the budgets of large companies
4. Main part of the marketing budget of Brands is taken by various intermediaries and agencies
5. A wide part of the audience doesn’t participate in the development of Esports directly

OUR SOLUTION

1. EIP blockchain technology will offer its users, the large Brands, companies and wide mass audience of Esports, a much greater number of opportunities both in monetization and in functionality!
2. New opportunities for sponsors and partners who will get a vision of the effectiveness of their investments as never before
3. Users (Audience) will get an exclusive goods and services from Brands and companies
4. EIP platform will allow entering the market to a large number of non-endemic partners who will be able to use an additional tool to get the target audience.

GROWING GLOBAL PLATFORM

1. EIP platform, based on the blockchain technology, will allow the widest part of the audience to directly participate in the development of Esport.
2. Further development of the EIP blockchain will allow the widest audience to access the budgets of the leading brands.
3. Companies and Brands, using all the main advantages of blockchain technology, such as transparency and accessibility, will cover their demands for access to the target audience.

ARCHITECTURE

Eiplatform engineers utilize cutting-edge technology to power the decentralized blockchain network

TOKEN SALE

MINIMUM TRANSACTION AMOUNTS
Minimum Transaction amount in ETH: 100 USD
Minimum Transaction amount in BTC: 100 USD
Minimum Transaction amount in LTC/XRP/Dash: 100 USD
Minimum Transaction amount in Wire: 100 USD
Minimum Transaction amount in CC: 100 USD
ADDITIONAL BONUS
50,000 USD and above transactions Additional bonus 15%
10,000 TO 50,000 USD: Additional bonus 10%
3 000 TO 10,000 USD: Additional bonus 7%
1 000 TO 3 000 USD: Additional bonus 5%
500 TO 1000 USD: Additional bonus 2%

ROADMAP

Q3 2017
  • EIP CONCEPT CREATED.
Q4 2017
  • EIP GOT CONFIRMED INTEREST FROM LEADING GLOBAL BRANDS.
Q1 2018
  • EIP TO CONDUCT AN ICO.
Q2 2018
  • DEVELOPMENT OF THE EIPLATFORM.
Q3 2018
  • DEVELOPMENT OF THE EIP APPS AND INTERFACES.
Q4 2018
  • FINAL DEVELOPMENT OF THE EIPLATFORM.
Q1 2019
  • LAUNCH.
Q2 2019
  • GEOGRAPHICAL EXPANSION AND GROWING THE ECOSYSTEM.

TEAM

Sergey Nevodnichiy: CEO & Founder
Yury Mertsalov: Founder
Andrey Rost: Founder
Mikhail Barashkov: Founder
Nana Kulikova: Advisor
Vlad Dobrov: ICO Advisor
Leo Petersen: ICO Advisor
Ksenjia Kraewska: Advisor
Sergei Savin: Advisor
Yuliya Tarasova: Legal Advisor
Olga Kovanova: CMO
Dr.Sead Muftic: CTO
Anna Shalmanova: Development Director
Andrew Spencer: SMM
Will Lyall :Official representative (Asia and Oceania)
Kirill Khayrullin: Head of Media

MORE INFORMATION DETAIL EIPLATFORM PROJECT:

Sabtu, 26 Mei 2018

IZX Token

IZX Token

Takes you from virtual world to reality with the help of blockchain

ABOUT IZX TOKEN

IZX is an open blockchain Platform for independent game developers with elements of augmented and virtual reality. There are no geographical boundaries for us. We create equal opportunities for all advertisers, developers and players.

FEATURES

IZX provides a monetization platform for independent developers of games with elements of augmented or virtual reality. The advertising provider may choose games that will be used for its promotional events, their developers get royalties. IZX is based on a blockchain platform, its code is open source, and it has no geographical boundaries.

PROBLEM

Built-in ‘obtrusive’ Internet advertising no longer hits the target audience, causing irritation and “banner blindness”. Advertising budgets are growing but conversions are steadily falling. We need a new way of customer attraction and retention that encourages users to take interest in promotional offers at their own will while receiving positive emotions.

SOLUTION

We combined location-based ads, mobile games, and loyalty programs in one product — the IZX decentralized platform. Now marketing is gamified: when an advertiser places game tokens in AR and VR games, a player collects them on city streets and exchanges them for discounts and special offers. It is similar to Pokémons, but with real value — a loyalty program, but much more flexible and engaging.

PARTNERS

IZX is ready to integrate the token-model into the largest VR parks, and Hero Central Park in Kuala Lumpur (Malaysia) from US VR Global is the first in our plans. We are open to cooperation with game developers. We have already tested the mechanics of loyalty programs on 23 advertisers using the IZX token.

VISION

IZX is a decentralized monetization platform for independent game developers with elements of augmented or virtual reality. The advertising provider may choose games that will be used for its promotional events, their developers get royalties. IZX is a blockchain-based network, its code is open source, and it has no geographical boundaries.
IZX is the protocol for:
  • Building without-middlemen economical interaction between advertisers, developers and customers.
  • Rewarding game and applications developers who help businesses to interact with customers.
  • Implementing discounts, special and personal offers for customers.
  • Transferring players efforts and passion into brand awareness and loyalty
Finally, IZX is the cryptocurrency that represents: 
  • Advertiser’s value proposition to customers.
  • Value which particular customers may bring to business.
  • Customer attention.
  • Game points.
  • Loyalty.

THE MOBILE REVOLUTION IS JUST BEGINNING

Smartphones are owned by 46% of the world’s population. The mobile app market size will increase to $6.3 trillion by 2020. In the next five years, the number of users will reach 6.3 billion.

CONSUMER SPENDING IN APP STORE AND GOOGLE PLAY

Users in each of the top 40 countries spend more than $100 million on mobile applications. Total consumer spending in 2018 is $110 billion.

TIME FOR AUGMENTED REALITY

In 2018, the ‘visual’ scenarios for using augmented reality, built on layering contextual information on a real picture, will be most widespread.

MOBILE SHOPPING IS GAINING MOMENTUM

For many consumers, mobile platforms will be the main way of making purchases, regardless of the sales channel.

ADVANTAGES OF IZX

DUAL TOKEN MODEL
Possession of tokens IZX ERC-20 (Ethereum network) gives the right to issue in-game IZX Drive tokens, each with an advertising message and a unique design. Each owner of IZX tokens is an advertiser.
OPEN PLATFORM
Any independent game developer can capitalize on his ideas, integrating our tokens and smart contracts into mobile applications and PC games.
TOKEN MARKETPLACE
We create a token marketplace for advertisers and owners of IZX tokens, which allows selling or renting in-game IZX Drive tokens for advertising campaigns
WORKING MODEL
IZX is not a prototype, but a fully working flexible tool with endless possibilities for improvement and scaling. We have tested our ideas on the audience of our MVP application.

PROSPECTS OF IZX

WE ARE PIONEERS
We are one of the few technological companies for today, mastering the advertising market in augmented reality
WE ARE FOR GROWTH
Using our platform for conducting advertising campaigns, world famous brands will bring closer rapid capitalization growth of IZX cryptocurrency.
WE LOOK AHEAD
IZX has every chance of becoming the most widespread cryptocurrency used for micropayments, in advertising campaigns and loyalty programs all over the world.

MVP GAME IZX

The first game based on our platform we developed by ourselves. What we got:
  • Thousands of people hunt for yellow tokens IZX Drive all over the world
  • We tested our hypothesis and we are convinced that people like to collect crypto-currency in the game.
  • We collected a lot of data, received feedback, and corrected the product and business model accordingly.

IZX TOKENS

Blockchain-based in-game tokens, released by advertisers. Players hunt for them in augmented and virtual reality in order to get a prize or discount.
Cryptocurrency, working on the Ethereum network, is going to be presented at cryptocurrency exchanges. It is used for emission of IZX Drive gaming tokens.
IZX brings to the technology blockchain and crypto currency large masses of users, through AR VR games, as well as mobile applications. The advertiser pays for advertising, placed in games, which appears due to the emission of game tokens and is taken into account in the blockchain network.
Soft Cap :5 000 000 USD
Hard Cap: 25 000 000 USD
duration of the Bounty Program: 35 month

IZX TOKENS DISTRIBUTION

Crowdsale 2,500,000,000IZX 50%
Ecosystem Incentives 1,500,000,000IZX 30%
Core Team 650,000,000IZX 13%
Advisors 250,000,000IZX 5%
Bounties 100,000,000IZX 2 %
TOTAL 5,000,000,000IZX 100 %
After the ICO, tokens will not be issued.
Symbol: IZX
Type: ERC-20 ON ETHEREUM FOUNDATION NETWORK
Contract: 0X2AD180CBAFF…
Supply: 5,000,000,000
Price: 1 IZX = 0,01 $

ROADMAP

May 2017
  • MAY 2017 Idea generation and project establishment.
June 2017
  • JUNE 2017 Team and product vision. Start of development.
July 2017
  • JULY 2017 Minimum viable product (MVP) was created and tested on a narrow audience. Mobile app for Android was built.
August 2017
  • AUGUST 2017 Izetex was publicly presented at an exhibition in Innopolis (Russia) on August 29.Pilot trials with restaurants, banks, services sector.IZX app was published in AppStore.
September 2017
  • SEPTEMBER 2017 Fast food restaurants – first advertising providers. We carry out campaigns aimed at cutomer solicitation with them.
October 2017
  • OCTOBER 2017 Start of tokens sales to public. We develop a console for ad providers that allows to plan and carry out more efficient promotion campaigns.
November 2017
  • NOVEMBER 2017 Attraction of new ad providers, increasing the number of players.
December 2017
  • DECEMBER 2017 Announcement of IZX as an ad platform. We attract players and ad providers to expand the audience.
2018
  • 2018 New games by independent developers on the platform. The number of ad providers from various business areas increases.
Website: https://izx.io/

RECORD FOUNDATION

RECORD FOUNDATION

THE BEXT GENERATION REWARD-BASED MUSIC PLATFORM WITH ETHEREUM

The RECORD Project is attempting to re-create the economics of the music business in favor of the artist. By using the blockchain and the RECORD (RCD) token to measure and reward an artist for the use of their work, RECORD Foundation can be one of the first companies to succeed in removing the 16th Century system whereby an artist gives up most rights to a publisher and instead becomes their own publisher. Artists will be able to track where their music is being played and calculate the amount of usage and get paid.

ABOUT RECORD FOUNDATION

RecordFarm, a decentralized platform based on Ethereum, is a blockchain-based music platform that rewards content creators with RCD tokens relative to the amount of ‘likes’ or ‘voting’ the content has received. RecordFarm plans to build the world’s first reward-based music platform service for artists who have not only struggled to post and share music, but also to receive fair compensations for their work.
The reward system is in based on blockchain technology. Transparency is ensured, as all activity is recorded and made public on the blockchain, which cannot be hacked or altered. This nature of blockchain ensures that the artists’ works are recorded safely on RecordFarm’s platform. Compensation on RecordFarm is based on RCD tokens which are immune to exchange fees which plague non-cryptocurrencies internationally. Thus, no matter the number of countries served, we do not need to establish local currency conversion contracts which skim from total profits. Operating expenses are further reduced by the blockchain’s burden sharing system. By spreading the data from a decentralized server with cryptocurrency miners, costs of operating RecordFarm’s servers and resources are greatly reduced. All the savings from these harnessed innovations will be returned to our artists and listeners.
Another core feature in the RECORD Ecosystem is the roles listeners play. Traditionally, listeners acted exclusively as consumers by forking over cash whenever they downloaded music or subscribed to a streaming service, but in this newfound RECORD Ecosystem, listeners can also be compensated. Audio consumers often devote their time to curation activities, such as sharing and voting on music. This crowd behavior directly evaluates the competitiveness and value of the music content. We believe that this interaction between listener and content fundamentally encourages good music that the people want. For this elemental reason, we hold that it is only fair that we reward any listener who acts as a ‘Value Co-creator.’ In this sense, RecordFarm is not just any run-of-themill platform. It is the next generation music platform that emerged as a solution to the problems rampant in unfair profit distribution that characterizes the traditional music industry.
Honest and astounding rewards for creators and listeners – RECORD Foundation is on its path to build an unprecedented music platform.

WHY IS RECORD SPECIAL?

VALUE CREATOR (ARTISTS)
RecordFarm uses blockchain technology to protect the rights of its valuable artists. Unlike the lack of copyright management and unclear profit distribution in the current music services, RecordFarm ensures a clear profit distribution and transparent transactions between the artists and listeners by enabling direct transactions in the absence of an intermediary and recording copyright information on the blockchain ledger permanently.
Artists are also rewarded for posting and sharing their music. Listeners can interact with the artist’s music and every interaction creates a monetary reward for artists in the form of RECORD (RCD) tokens, giving the artists a direct payment and incentivizing them to produce higher quality music. The more popular the music, the more RCD tokens received.
VALUE CO-CREATOR (LISTENERS)
RecordFarm revolutionizes the traditional music service platform by rewarding both artists and listeners. Listeners pay a small amount to consume music, but they can be compensated more than what they have paid. This is because listeners spread the influence of music by interacting with the music in the form of voting, commenting and sharing. Based on their level of contribution, listeners are rewarded with RCD tokens, which can be used to purchase music and other related goods.
Our goal is to create an active and a rewarding platform, where listeners are compensated fairly for their contributions that increase the value of our platform.
VALUE CIRCULATORS (INVESTORS)
Based on RecordFarm’s expertise for the past three years, an attractive and competitive blockchain-based platform will be built that will increase the investment value. The RecordFarm that we are envisioning is a powerful platform that strongly motivates both artists and listeners to use the platform. To further spread our influence, we will expand RCD token-based services, eventually constructing a RECORD token economy. With this, we will greatly heighten the value of our RCD token.

RECORD (RCD) TOKEN

RECORD token is the cryptocurrency of the RecordFarm platform. The artist and listeners will be rewarded base contribution on the platform. this reward system using record (RCD) token to incentive the artists listeners.
The artists will rewards by creating the music (More popular the music, More RCD token will received) and listeners will rewarded by interacting with the music. Also RCD token is — as a global payments system for transactions of music or other related contents worldwide, is planned to be used for services not only limited to RecordFarm, but also for concerts, tickets and related goods with API.

ICO DETAILS

PreICO 04/15/2018 – 04/22/2018
ICO 30/04/2018 – 06/30/2018
Ticker: RCD Token
type : ERC20 Price of the token on ICO: 1 RCD = 0.1 USD Purpose of fees: 150,000,000 RCD Total tokens: 300,000,000 RCD Available to Token Sale: 135,000,000 RCD Accepted: ETH

DISTRIBUTION OF TOKENS:

DISTRIBUTION OF FUNDS:

ROADMAP

2015
  • Launched Recordfarm 1.0; Began first round of funding; Embedded social networking service.
2016
  • Won the best Korea database prize; Awarded top 3 best music app in Asia by MWC Asia.
2017
  • Selected by facebook as its startup partner; Recommended app at Google Play; Launch Recordfarm 1.4.
2018
  • Whitepaper 1.0 release; establish record foundation in Singapore; Press Release; Launch Recordfarm 1.5; Whitepaper 1.5 release; Open ICO crowdsale; Establish Contracts with world-renowned coin exchanges; Expand team; Create record wallet 1.0; Establish record token algorithm.
2019
  • RRS algorithm in machine learning; Global Partnership; Launch Recordfarm 20 BETA; Global marketing, PR and sales campaign; Extend blockchain technology to the real world; establish further contracts with world-renowned coin exchanges.

TEAM

Harrison Shin- General Manager
Moon Heo- PROJECT MANAGER
Sunah Son- DEVELOPER
Dahye Jeong- DEVELOPER
Jinhyuk Kim- DEVELOPER
Heewon Lee- Designer
Kh Choi- DEVELOPER
Alex An- AMBASSADOR FOR EUROPE
Geumbin Lee- AMBASSADOR FOR ASIA
Alexander Perez- AMBASSADOR FOR AMERICA

ADVISORS

Keith Teare- COFOUNDER OF TECHCRUNCH
Richard Kastelein- FOUNDER OF BLOCKCHAIN NEWS
Minhwa Lee- PROFESSOR OF KAIST
Junic Kim- PROFESSOR OF KONKUK UNIVERSITY

MORE INFORMATION VISIT THE RECORDFARM LINK: